With the Google owned mobile device company ,Motorola's new Moto X smartphone is just around the corner, all set to release its first ad campaign for the much talked about phone.
The ad focuses on how the Moto X phone will be designed, engineered and assembled in the USA, playing on the patriotic spirit, at a time when most mobile and computing devices are assembled in overseas production facilities in China, Vietnam and other countries.
Interestingly, as indicated by previous rumours, the ad also mentions that the Moto X would be the first phone that consumers will be able to design themselves. It ends with the tagline 'Designed by You. Assembled in the USA'.
The ad also features the new Motorola logo which was revealed a few days back.
The smartphone has been assembled in the US bt it was never come as a surprise, as the company had earlier said that its new manufacturing facility in Texas will produce the Moto X,first smartphone ever assembled in the country. Dennis Woodside , the Motorola CEO had also made an official announcement about the development at AllThingsD's D11 Conference.
There have been a lot of rumours surrounding the X Phone, including that the X Phone might be a sub-brand and approach that includes user-defined configurations for colour, storage capacity, ringtones, apps and more.