One of the leading mobile operator Idea Cellular now increased pre-paid tariffs in Madhya Pradesh and Chhattisgarh.. Existing customers will be charged 1.3 paisa per second instead of the usual 1.2 paisa per second charged till 31st March. We believe that the same tariff will be implemented in rest of the circles in coming days.
Earlier, operators had a single First Recharge Voucher which helped in activation, offered a talk time balance and a tariff of 1 paisa per 2 seconds or half paisa per second. While other operators continue to offer 1.2 paisa per sec to customer after 180 days, Idea has started giving 1.3 paisa; therefore more expensive for the mass users.
India is the world's second-largest mobile market after China. In the past few years, it witnessed a cut-throat tariff war which led to the boom in the sector -- and one of the lowest call rates in the world.