On Tuesday, January 20, during the President of the United States’ State of the Union address, a photograph showed the press gallery filled with a sea of glowing Apple logos. At another type of event, the MacBook still managed to be a pseudo star of the show.Over the years, the MacBook lineup has become a ridiculously popular machine for Apple. Its thin profile and powerful hardware make it an easy device to carry around, and the glowing white Apple logo on the lid make it immediately identifiable. Which is one reason why they were so easy to pick out within the press gallery at the State of the Union address a couple of days ago. Of course, seeing MacBooks at press events isn’t anything new, but sometimes the irony is too good to pass up.
For instance, during the Microsoft Windows 10 media briefing on Wednesday, January 21, where the company unveiled free updates for Windows 10 (in the first year), HoloLens and more, a picture of the audience taken by Austen Allred –co-founder of Grasswire– showed that MacBooks had invaded that event, too. Of course, media and other attendees are allowed to bring whatever device they want, and it’s not reasonable to assume that a company would prevent anyone from bringing a competing device into their event, but it is still worthwhile to see that the MacBook lineup is so prevalent out there in the real world.
A couple MacBooks at the Windows 10 Unveiling… pic.twitter.com/1oA1ILW6VN
— Austen Allred (@AustenAllred) January 21, 2015
It’s probably worth noting that there are a few Surface Pro 3 units out there, too.
With all these events, and these “MacBook ads”-like photos cropping up, Apple may be able to cut back on the advertising money this year.