Apple to ban accessory makers who design cases for the iPhone and iPad based on rumors and leaks
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Apple to ban accessory makers who design cases for the iPhone and iPad based on rumors and leaks

  • 2015-02-13 14:47:31
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News / Mobile phones Apple to ban accessory makers who design cases for the iPhone and iPad based on rumors and leaks

Just before the launch of the iPhone 6 and the iPhone 6 Plus in fall 2014, Apple demanded that all leading case and accessory makers for its devices sign an agreement that prevents them from creating cases and covers for upcoming Apple devices based on leaks and rumors. 

According to “four sources” of 9to5Mac, the agreement included a potential loss of future business opportunities with Apple and its affiliates if the companies who signed the agreement violated its terms in any possible way.

On the flip side, signing the agreement means that accessory makers will have to wait until the official dimensions of the iPhones, iPad or other devices are released by Apple before they can start working on manufacturing cases for them. Apple usually releases the dimensions of the iPhones and iPad to accessory makers after their official unveiling, which means that there will be a delay of a few months before the cases show up for these devices at a time when the demand for them is at its peak.

Case makers usually base the design of their iPhone and iPad covers on leaks and rumors that make their way to the Internet in the months prior to the launch of the devices. Sometimes these rumors are spot on, while other times, the case design and the final product design from Apple are significantly different. Whatever the scenario might be, these early cases and rumors lead to discussions of Apple’s upcoming products, which reduce the sale of their existing models. This is what forced Apple to take advantage of its Apple Store vendor agreement to get accessory vendors to sign an agreement that prevents them from basing the design of their cases for future Apple products on leaks and rumors. In fact, the agreement even prevents accessory makers from reading any newspaper or website that talks about Apple’s upcoming products.

Apple will remove all cases from a vendor from its retail stores if it finds out that they breached the contract in any way. Inspite of many vendors signing the agreement, the Cupertino company has removed cases from nearly 70% of vendors from its stores in a bid to probably make more room for their upcoming Apple Watch.

“…should Apple find that, prior to the release of a product, you have sought, obtained or relied upon specifications of that product from a source other than Apple, Apple may choose to exercise its right to take action against you, which penalties can include, but are not limited to, Apple choosing not to stock your products in our stores.”

The lack of third-party cases in its retail store is only going to help Apple in pushing its own expensive cases for the iPhone and iPad.

Do you see yourself buying Apple’s expensive cases for the iPhone and iPad from their retail stores because of the lack of third-party cases in the future?

[Via 9to5Mac]

Categories: Mobile phones

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